Yesterday, Twitter announced a 10,000-character tweet limit (up from 4,000) and the ability to bold and italicise text.
The catch? They’re exclusive to Twitter Blue subscribers.
It got me wondering, though. Why doesn’t LinkedIn have text formatting options?
Whether it’s 𝗯𝗼𝗹𝗱 text, 𝘪𝘵𝘢𝘭𝘪𝘤 text, • bulleted lists, or 𝚌𝚘𝚍𝚎 𝚋𝚕𝚘𝚌𝚔𝚜 — we get nothing.
Sure, we can use symbols or some naff text generator to mimic these (like I just did), but c’mon, it ain’t the same.
Bold and italics are both used to emphasise important words; however, bold text has another purpose: headings.
If you have a very long post, it’s probably best to break it down. Bold text does just that. We could go a step further and have H1 and H2 options, but perhaps that’s going too far. These are social media posts, after all — not blog posts.
Is it about time LinkedIn got some text formatting options?